Trying to stay cool this summer? As the temperatures rise and summer sets in, the quest for a cool, comfortable night’s sleep becomes a priority for many. While cotton and synthetic fibres often dominate the bedding market. There is a natural, sustainable, and surprisingly cool alternative: wool bedding. Here’s why wool bedding should be your […]

The Great Yorkshire Show 2024 is just around the corner, and we are thrilled to showcase the very best of British wool products. This year, our stand promises to be a vibrant hub of activity, brimming with high-quality wool products from some of the finest brands in the industry. Whether you’re a wool enthusiast, a […]

When buying wool products in the UK, discerning consumers often rely on labels to make informed decisions. However, the wool industry is fraught with labelling practices that can be misleading. Understanding these common mislabelling issues is crucial for making truly informed purchases.   The Absence of Wool Origin on Labels The most significant issue is […]

British wool has a storied history, often shrouded in myths and misconceptions. In this blog, we’ll unravel common myths surrounding British wool and reveal the truth about this incredible fibre. Whether you’re a longtime wool enthusiast or just curious about its benefits. You’ll discover that British wool is more versatile, sustainable, and softer than you […]

The Chelsea Flower Show, renowned for its celebration of horticultural excellence and innovation. But its turning heads this year not just for its floral displays but in recent years its focus on sustainable initiatives. Among the standout features of the 2024 show is the innovative use of British wool, particularly the use of TrueWool insulation. […]

As the blossoms bloom and the sun is finally showing its face. We embark on a seasonal shift that calls for a wardrobe transition from winter to spring and summer. While the instinct may lead us to stash away our woollens until the chill of autumn returns. There is a compelling case to be made […]

Puffin Packaging is making waves in the industry with their latest innovation. A certified 100% British wool cold chain packaging product. This groundbreaking achievement underscores Puffin’s dedication to sustainability and cutting-edge solutions in packaging. Partnership and Innovation At the heart of this achievement lies a collaborative effort between Puffin Packaging, University of Huddersfield, and us. […]

Introducing Wool Insulation Wales Ltd, a pioneering venture established in 2022 by Ruth-Marie Mackrodt and Mair Jones. This duo team have a combined experience exceeding five decades in construction and housing. Plus, Mair Jones is also a multi-generational sheep farmer and understands the challenges faced within the agricultural community. Tell us about TrueWool®? Our flagship […]

In an era of mass production and globalised supply chains. There is a growing appreciation for products that embrace tradition, sustainability, and localism. In this article, we will explore the British wool supply chain and highlight some notable UK brands that are not only sourcing local wool but also championing traceability and transparency in their […]